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March Blog

Giada De Laurentiis // Newsletter
March 2010

Message from Giada – Change

It still amazes me how quickly things can change in your life. I am about to go on tour for my 5th book release; I have a new line at target that I am super excited about; and, my baby girl, Jade is celebrating her 2nd birthday! I can’t believe how fast things have been happening.

Jade’s 2nd Birthday

I am so excited to celebrate Jade’s 2nd Birthday this weekend. She LOVES the beach and ocean so we are getting together with our family and closest friends for a beach birthday celebration. Jade loves Dora the Explorer so we will be having a Dora themed party with Dora balloons and decorations. Jade also loves to sing. It’s so cute – each night we will sing “Twinkle, Twinkle, Little Star” together before bed and then I will hear her on the monitor singing herself to sleep. She’s just precious. I’m really excited to see her and her friends dance around and play together. We even ordered these really yummy donuts from Bob’s Coffee and Donuts at the Farmers Market at the Grove. They’re making really cute pink hearts. It’s really amazing how much she has grown in the last year. We just shot a special in Aspen and Jade got to see snow for the first time. We had so much fun sledding and making snowmen together! I can’t believe how quickly Jade is growing up. I’m so excited to see what she’ll do next.

Target

After many meetings and hard work, I have finally launched my own line at Target! It’s such an experience. It’s amazing how much time and work goes into creating your own products. Target has been a fantastic team to work with and I have been so happy with the results. The products that I am most proud of are my pastas, vinaigrettes and pasta sauces. They’re really my pride and joy. We went through many recipes and tested all different sauces until we came up with the best result. My other favorites of the collection are the Mezzaluna Knife, pasta scoop, red spatulas, wooden spoons, and the cream and white oval casserole dish. I especially love the colors and the special handles with a twist that are really easy to grip. Everything has been moving so fast. It seems like only yesterday that we were developing our product ideas; but, now every time I go to Target I see my products and I’m taken back a bit. It’s crazy. I hope that everyone is as happy with the products as I am.

Book Tour

I am really thrilled about my new book, Giada at Home: Family Recipes From Italy and California, because it’s the best of traditional Italian meals that I grew up with and my new favorite dishes that are Italian with a lighter, California flair. This book has some of my all time favorite recipes. For instance, my Pasta Ponza. The idea of Pasta Ponza came from a dinner my Aunt Raffy and I had at a family friend’s house in Ponza, which is an island off the west coast of Italy. It is so fresh and delicious. I am really excited for you all to try this recipe. I also love my Pea Pesto Crostini. It’s simple and really easy to make. It’s a great go- to recipe that never fails. Plus, it really looks beautiful on a platter! On March 29, I will be leaving LA to start my book tour. The tour will take me to many cities including NYC (for the Today Show), Boston, Philadelphia, Washington DC, Vegas, Dallas, Chicago and much more. Book tour is very busy and tiring, but so much fun because I get to meet and talk to all of you! It’s a really special time for me. Please look over my book tour schedule and contact the stores directly for more information. I hope to see you there!

Book Tour Schedule ** Please Call The Store For More Details**

March 30 : William Sonoma : 1200 Morris Turnpike, Short Hills, NJ 07078 : 973.467.3641
Costco : 325 Promenade Blvd, Bridgewater, NJ 08807 : 732.584.1001

March 31 : Borders Westbury : 1260 Old Country Road, Westbury, NY 11590 : 516.683.8700
Stew Leonard’s : 100 Westport Ave, Norwalk, CT 06851 : 203.847.7214

April 1 : William Sonoma : 160 N. Gulph Road, King of Prussia, PA 19406 : 610.265.5970
William Sonoma : The Bellevue, 200 S. Broad St #M6, Philadelphia, PA 19102 : 215.545.7392

April 2 : BJ’s : 100 Corporate Drive, Franklin, MA 02038 : 508.553.9889

April 3 : Sur La Table : 1101 S. Joyce St, Ste B-20, Arlington, VA 22202 : 703.414.3580

April 5 : William Sonoma : 1001 S Rampart Blvd, Las Vegas, NV 89145 : 702.938.9480
Sur La Table : 3663 S Las Vegas Blvd S, Las Vegas, NV 89145 : 702.732.2706

April 6 : William Sonoma : 12850 Memorial Drive Ste 420, Houston, TX 77024 : 713.827.8056
Sur La Table : 1996 West Gray, Houston, TX 77019 : 713.533.0400

April 7 : Sur La Table : 5809 Preston Rd, Ste 580, Plano Tx, 75093 : 972.378.5532
William Sonoma : 327 Northpark Center, Dallas, TX 75225 : 214.378.6216

April 8 : William Sonoma : 2398 E Sunrise Blvd, Ft. Lauderdale, FL 33304 : 954.565.3717
Sur La Table : 301 SW 145th Terrace, Pembroke Pines, FL, 33027 : 954.266.3510

April 9 : William Sonoma : 3500 Peachtree Rd, Atlanta, GA 30326 : 404.812.1703
Sur La Table : 4400 Ashford0 Dunwoody Rd, Atlanta, GA 30346 : 678.441.9120

April 10: McIntyre’s : 220 Market Street, Pittsboro, NC 27312 : 919.545.5700

April 11: Barnes and Noble : 760 SE Maynard, Cary NC 27511 : 919.467.3866

April 12 : Unity Temple on the Plaza : 707 W. 47th Street, Kansas City, MO 64112 : 913.384. 7605

April 13 : Crate & Barrel : 35 Oakbrook Center, Oak Brook, IL 60523 : 630.572.1300

April 14 : William Sonoma : 340 Post Street, San Francisco, CA 94108 : 415.362.9450

April 23 : Costco : 1801 10th Ave NW, Issaquah, WA 98027 : 425.313.0965

April 29 : William Sonoma : 3333 South Bristol Street, Costa Mesa, CA 92626 : 714-751-1166

April 30 : William Sonoma : 1600 Montana Avenue , Santa Monica, CA 90403 : 310-586-1018

May 7 : William Sonoma : 3835 State Street, Santa Barbara, CA 93105 : 805-569-6912

May 8 : San Diego : Location TBD

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